Conscious Creativity
What is Sustainability?
According to the E.P.A website, sustainability is based on a simple principle: Everything we need for our survival and well-being depends, directly or indirectly, on our natural environment. To pursue sustainability is to create and maintain the conditions under which humans and nature can exist in productive harmony to support present and future generations.
This project was produced by Divine Enthusiast in collaboration with Tessa Gillett.
The Scope
Drawing inspiration from iconic shows like MTV Cribs and Vogue's 73 Questions, we aimed to infuse a unique aesthetic that reimagines traditional interviews, inviting viewers into a cinematic experience. The Conscious Creativity short series was featured on Instagram and Divine Enthusiast in April 2022 in honor of sustainability/environmental awareness month.
Art Direction
Creative Direction
Copywriter
Upcycling at Nextiles
Determined Environmental Scientist Madeline Miller is reimagining the future of fabric with progressive circular textile waste company, NexTiles.
Eco-friendly Skincare
Eco-conscious Founder of Boubi Skincare, Humayra Bobby walks us through some intentional practices she's adopted to help minimize waste, source locally, and use eco-friendly materials in her business.
Cultural Sustainability
Abstract visual artist India Solomon explores the depths of her creativity by practicing cultural sustainability and nature as the basis of her latest creations.
Sustainable Fashion
Inspired by nature and flowers, skilled costume and fashion designer Nabeela Najjar incorporates a sustainable eye in her work by using elements like dried mushrooms and natural dyes to construct her garments.
